March 16th, 2009 Imitation.

Is imitation really the highest form of flattery? Or is it just lazy design? What I’m referring to in this case are the two logos below. The first is for the TV series Heroes  and the second is for Knowing, a new film with Nicolas Cage. 

Heroes Logo

Knowing Logo

I know they aren’t exactly the same, but they’re both using the same penumbra-type effect. (Admit it, you’re impressed that I know the word penumbra, aren’t you?) Heroes was all about saving the world from destruction and from the looks of Knowing, it’s got some of the same themes.

I think I’m going to start designing all of my logos based on the Heroes logo. Check back later this week for some Heroes-style work.